Where do you send your paid traffic?

You’re spending money on PPC ads and sending traffic to generic pages or landing pages that aren’t converting as well as you’d like. You’d like to pair your ads and links with fully optimized landing pages.

You’re testing ads and landing pages and you’ve even seen some results in the past. But recent tests are getting you marginal improvements, no improvement at all, or even hurting conversions. You need fresh ideas from a team of experts who aren’t as close to your business as you are.

Your company dabbles in conversion optimization, but it looks different every single time. This lack of process is inefficient and produces less-than-optimal results. You’re ready to implement a conversion optimization system your teams can use to repeatedly get more leads and sales.

Maybe you’re about to make your first significant investment in PPC/SEM, you know you need to pair your ads with highly relevant and persuasive landing pages, but you don’t know the experience and resources to execute this in house.

At the center of a landing page that converts is persuasive copy backed by a lot of customer and competitor research, so we recommend that you leave the copy to us. Even if you write the copy, the price won’t change because we reserve the right to make changes to your copy.

We do. Most agencies won’t tell you this, but the first version of a landing page is rarely the best -- it’s the new baseline. By analyzing the traffic landing on your new page, we’ll uncover low hanging fruit that can improve conversion rates even further. If you’re interested in continuous improvement, let’s chat about your pages and traffic.

Our conversion process works for every type of product or solution. Our experience ranges from consumer products and services such as personal development counselors, to enterprise software solutions and everything in between. Conversion Optimization is a matter of understanding what exactly your buyer wants and cares about, and then creating a page that gives them exactly that.

• Access to Google Analytics or equivalent
• A completed company questionnaire that we’ll send you
• When possible, completed buyer surveys that we’ll have you send on our behalf
• Your logo, branding guidelines, photography and other artwork that you want us to consider
• Payment in full

Once we get all of the above, including the questionnaire and survey responses, we can begin our work.

The first round is composed of a lot of analysis and data gather and takes 30-45 days from the day we have access to Google Analytics, completed questionnaires and surveys, logo and branding guidelines, and payment in full. Once your first landing page is live, 3-4 months of ongoing optimization is usually required before we reach a point of diminishing returns. If your page has low traffic (under 2k visits/mo), it might take more time to reach this point.

If we can leverage our initial research and apply learnings across multiple data sheets, a discount may be possible. If you want our team to analyze a full conversion path we can definitely create a package that is more cost effective for you.

Your branding and general design feedback will be considered, but we’re focused on getting you results, so we will have the final say on what the page needs to say or look like. Of course, we want to make sure everything we say is accurate and not misleading, and your input will be important here.

While we would love to guarantee that your conversion rates will increase by xxx%, no responsible agency would make this claim. Even if we do the research, write the copy, design the page, and develop it -- there is so much that we don’t control. We don’t control how you follow up with leads, how your sales team sells, whether your product or service is worth your asking price and much more. What we can say with 100% certainty is that we’ve done this hundreds of times; we’ve helped companies increase revenue by five, six, and even seven figures; and we can prove our results.

Payment is required in full at the beginning of the project. If you decide to cancel before any analysis work gets started, we will refund 40% of the total. Refunds are not possible after we start the work.

We assume that you have the rights to any photography or artwork you provide to us and assume no responsibility for any copyright infringements by materials you submit to us.

We reserve the right to reject projects for new products or services whose market viability is still untested, pyramid schemes, or unethical products or services.